Business of Entertainment

65: Paid OTT users grow by 60%, Netflix brings ‘Paava Kadhaigal’

Episode Summary

Indians are fast learning to pay for the content they consume as they turned to media and entertainment offerings to keep themselves engaged during the pandemic-induced lockdowns earlier this year. In this episode, Lata Jha goes through the financial performance of what’s buzzing in the world of entertainment.

Episode Notes

Indians are fast learning to pay for the content they consume as they turned to media and entertainment offerings to keep themselves engaged during the pandemic-induced lockdowns earlier this year. In this episode, Lata Jha goes through the financial performance of what’s buzzing in the world of entertainment.